Brand and visual identity
The brand is the visual identity of the University. Its correct and coherent application is in line with the need to define its identity and is a fundamental component of its Corporate Image.
The current logo is composed of the brand and the logotype "Politecnico di Torino" which are the exclusive property of the Politecnico di Torino. All uses of the logo must be authorized by the University and adhere to the rules of the Corporate Image Manual.
Requests by third parties to use the logo are to be approved by the Rector and should be addressed to the Image Promotion Office, or via email, or by filling in the online form.
Requesting the use of the logo is not the same as requesting patronage. Patronage always implies the permission to use the logo in line with the patronage norms. The brand/logotype can be used by the University, by its administrative, didactic, and research strutures, in the framework of their communication activities and wherever it is necessary to identify the Politecnico as the author of the source of the publications, be they institutional or scientific.
The use of the brand/logotype for editorial purposes is reserved for the Politecnico di Torino. Any other use of the production of editorial material must be authorized beforehand.